advocacy
As the sole Canadian national non-profit beauty professional association, ABA Canada provides a united voice, both nationally and provincially, for all Canadian beauty professionals. We provide the Canadian beauty professional a platform to voice their needs and initiate change at the Provincial and Federal levels. Our board is comprised of beauty professionals, beauty establishment owners, distributors of professional beauty products, manufacturers, and schools. Working with the board are several committees and advisory councils comprised of ABA Professional Members. The aim is to create a communication loop between every member involved in our industry, allowing for informational flow, innovative leaps and progressive and sustained change.
The ABA in an active advocate for the industry; drawing attention to important issues and helping direct decision-makers to a solution. We do this by providing representation with committees comprised of beauty pros, owners, distributors, and manufacturers and then mobilizing information to help empower the industry to drive change with decision-makers.
By joining the ABA, you join us in our advocacy efforts. Recently, with the help of our member base, we assisted the industry through the COVID-19 shut down and developed an inclusion council to address needed change in our industry. We take the voiced concerns of our members and bring it to Federal and Provincial levels to incite needed change.
Inclusion
Inclusion is a global societal goal; one which ABA Canada wants to ensure becomes a permanent part of the Canadian beauty industry at all levels. An approach that addresses the issue from all points, education, distribution, manufacturing, professional individuals and owners. This means changing our paradigms from the beauty professional to the brands and distributors behind them.
ABA Canada has brought together professionals from our industry to create an Inclusion Council, whose sole task is to make our industry inclusive of all. The primary method of action will be through education; once we educate, we can change. In the coming months, the council will develop a plan to educate our nation on inclusion from student to seasoned professional.
Lobbying
Lobbying is the final step of any advocacy endeavor. We utilize our network of contacts and resources to influence and instigate action on issues that concern our constituents and require resolve as identified. The larger our member base, the stronger the influence we can exert leading to more prompt responses.
We have actively lobbied during COVID-19 and are currently lobbying to ensure the beauty industry is permitted to stay open in the event there is a second shut down. Add your name to our member base to put have your voice heard by Canadian Provincial and Federal governments.
Resources
Below are a few resources available for beauty professionals in Canada.